ADL's Strategic Messaging to Combat Antisemitism
Antisemitic incidents of it increased by 344% over the past five years, and they continue to rise. Our community needs leaders who can navigate challenging conversations and respond effectively. The key to making real change is knowing what to say and how to say it.
ADL's Strategic Messaging to Combat Antisemitism
Antisemitic incidents of it increased by 344% over the past five years, and they continue to rise. Our community needs leaders who can navigate challenging conversations and respond effectively. The key to making real change is knowing what to say and how to say it.
Grounded in years of quantitative research, ADL Center for Antisemitism Research has discovered evidence-based strategies proven to help you:
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Navigate conversations leveraging through and messaging and communications
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Craft messages that change minds using effective approaches and principles
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Engage communities through practical skills and strategic storytelling methods
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Counter antisemitism effectively in your community and online spaces
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Lead with confidence during difficult conversations, fostering understanding and inclusivity
This ADL presentation shares data-driven, effective frameworks and strategic language that have been proven to persuade audiences, explains why traditional responses often fail, and focuses on the extensive research and evidence providing interventions to reduce prejudice and antisemitic beliefs, build allyship, and increase support for policies that will bolster the Jewish community.